Miriam Cunliffe

An exceptional Worcestershire based press and PR photographer who approached us for an all new brand identity! We were more than happy to help her breathe a new lease of life into her identity.

We worked closely with Miriam to create a brand that not only we were happy with but that more importantly the client was happy with. We discussed at length the use of colour, shape and typeface. We wanted professional but approachable, sleek but playful! Playing around with the typefaces existing register was a great tool to make use of during this stage.

The colours selected were used by the clients previous branding, imposing and juxtaposing, we introduced a softened cream to offset and balance these out with great success giving the client a new colour to their tool box. We value feedback and the client taking an active part in our projects as in important step in our design.

We have seen the application of this branding across web, social and printed media working closely with the client in getting these printed on their behalf. We took great care in including the illustrated elements that we developed alongside the all new brand in these cards, we have considered this project a success in applying the developed brand across printed, digital and social application.

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DEV HAY-Brand identity